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01 Content & creative — the hook, the content, the conversion

Content that earns the watch.

Short-form video, reels, photography, motion graphics, and long-form copy — produced at scale and engineered around the hook that makes people stop scrolling.

Get a content audit→ Free · 48-hour turnaround
Related: Modern SEO AI Agents & Automation D2C & Retail
vs. static posts
+70%
average engagement rate for short-form video content over static image posts across Meta and Instagram
Reels · Short-form video · Photography · Motion graphics · Copy that converts · 120+ assets per month ★ Reels · Short-form video · Photography · Motion graphics · Copy that converts · 120+ assets per month ★
02 The content problem

Most content is made to fill a calendar, not to convert.

The average brand posts 5–7 times a week and gets 0.5% engagement. The problem isn't volume — it's strategy. Content without a hook gets ignored in the first 1.3 seconds. Content without a CTA gets consumed without converting. Content without SEO and schema gets neither shared nor cited.

The brands that are winning in 2026 treat content as a conversion asset, not a communication obligation — every piece has a specific audience, a specific objective, and a measurable outcome.

"We were producing 60 posts a month and couldn't tell you which one drove a single sale."
A D2C brand founder, 2025
Avg. first-view decision
1.3s
seconds to earn or lose a viewer on short-form video — the hook must land before 1.3 seconds or the content doesn't exist
03 What we produce

Three formats, one content engine.

Short-form video & reels
Video
Hook-first scripts, filmed or directed remotely, edited with text overlay and sound design. Optimised for Instagram Reels, YouTube Shorts, and Facebook. A/B tested across audiences.
Photography & motion
Visual
Product photography, lifestyle shoots, motion graphics, and brand identity assets. Delivered in platform-ready formats. Maintains visual consistency across every touchpoint.
Copy & long-form
Copy
Ad copy, landing page copy, email sequences, and long-form content optimised for SEO and E-E-A-T. Every piece has a specific conversion objective and a measurable outcome.
04 How we work — the production phases

From audit to assets in 30 days.

Week 1
Content audit
We audit your existing content library: what's driving engagement, what's driving conversions, what's filling space. You get a content gap analysis and a 90-day production calendar.
DiscoveryDay 1
Week 2–3
Strategy & hook testing
We develop 6–8 hook frameworks for your category and test them as short-form video against your audience. Winning hooks anchor the content strategy.
Strategy6–8 hooks
Month 1–3
Production at scale
120+ assets per month: video, photography, motion, copy. Delivered in a shared workspace. You review and approve; we publish or pass to your team.
Output120+ / mo
Ongoing
Performance iteration
Monthly content performance reviews. We double down on formats that drive engagement and conversion; we cut what doesn't. Content strategy evolves with algorithm changes.
GrowthMonthly
Drag to explore →
05 Client results

Numbers from real campaigns.

D2C beauty brand
+70%
engagement rate on Instagram Reels over static posts. Hook testing identified the 'before/after with text overlay' format as 3× more likely to drive saves.
B2B SaaS
12 SQLs
attributed to a LinkedIn long-form content series over 4 months. Content positioned the founder as the category authority — inbound leads cited the articles.
Real estate developer
+55%
time-on-site from organic traffic after a content architecture overhaul. Blog posts restructured for E-E-A-T and featured-snippet capture.
06 Investment

Clear pricing. No retainer surprises.

Content Audit
₹ 18,000
one-time
Full content library audit: what works, what doesn't, 90-day production calendar, hook frameworks.
Get the audit→
Sprint
₹ 70,000
per month · 3-month minimum
120+ assets/month: video, photography, motion, copy. Hook testing, production, delivery.
Start the sprint→
Retained
₹ 50,000
per month · 6-month minimum
Ongoing production (80+ assets/mo), monthly performance review, strategy iteration.
Book a consult→
07 Common questions

Everything you need to know.

Do you do the filming or do we? +
Both options work. We direct and produce in major metros, or we direct your team remotely via live brief and asynchronous review.
120 assets per month — is that realistic? +
Yes. Video (20 pieces), photography (30 shots), motion graphics (10 pieces), short-form copy (40 variations), long-form pieces (4 articles). Not all brands need all formats — we scope to your channels.
How do you decide what content to make? +
We start with your conversion data. If you don't have it, we run 2-week hook tests and build the strategy from what performs.
Do you own the content or do we? +
You own everything. All files delivered to your team. No usage restrictions.
Can you maintain our existing brand guidelines? +
Yes. We work within your brand system. If you don't have guidelines, we can help build them as part of the audit.
How do you measure content performance? +
Engagement rate, reach, saves, click-through, and — where attributable — conversion. We report monthly.
08 Free content audit

Find out what content is actually driving results.

Drop your domain or main social profile. We'll audit your top 20 content pieces, identify what's working, what's wasted, and give you the hook frameworks that fit your category.

Free · No commitment 48-hour turnaround hello@socialstardom.io